Financial Education for Securities, Banking, & Insurance Professionals.

The Dominance of the “Big Three” Designations (continued...)

CFP Board has announced changes to the requirements for CFP® certification that go into effect in 2012, driving a large number of advisors to begin their studies this year. The extensive ChFC® advanced financial planning program added a ninth required course in 2009, and growth continues for that exclusive credential as well. The premier designation of the three – and the oldest – is the prestigious CLU® mark in insurance, registrations for which grew by over 17% last year.

"We believe professional education is a career-long continuum," said Jack Hondros, CFP®, CLU®, ChFC®, CASL®, Chief Marketing Officer of The American College. "It starts with LUTC skills-training, which is the best program of its kind in the entire industry. Then to compete, advisors must move to one of the 'big three' designations. After that there is a range of specialty education available."

Early this year The College launched a new designation, ChHC™ (Chartered Healthcare Consultant™), which includes the landmark Essentials of Healthcare Reform course. Four sections of the popular course have been opened so far in 2011, and the first three are already sold out.

The College opened a new admissions office in Florida last year to keep pace with the strong demand from securities and banking firms and is exploring new ways to deliver educational content. In addition to popular webinar classes, The American College will soon be offering entire educational programs for ipads, complete with embedded video and other multimedia content.

"It seems everyone's asking 'what's next?' now," said Hondros. "We're seeing more CFP® certificants than ever before enrolling in our popular MSFS master's program, for example. And our CLF® program in agency leadership has exploded over the past two years. Everyone's looking for new ways to differentiate themselves and keep their knowledge current."

Professionals interested in the latest programs available from
The College should contact a counselor at 888-263-7265.
Click to Download our Guide to Designations

Back to Connections

Programs of Study
Centers of

Insurance Education

Registered Health Underwriter®

(Health Insurance)


Chartered Healthcare Consultant®

(Healthcare Specialty)


Registered Employee

Benefits Consultant

(Employee Benefits)


Chartered Leadership Fellow®

(Field or Agency Leadership)


Life Underwriter Training

Council Fellow

(Insurance Skills)


Chartered Life Underwriter®

(Insurance Specialty)

Financial Planning

Chartered Financial Consultant®

(Advanced Financial Planning)


Certification Education

(Financial Planning)


Chartered Advisor for

Senior Living®

(Retirement Income Education)


Financial Services Specialist

(Financial Services Basics)


Chartered Advisor

in Philanthropy®



Retirement Income

Certified Professional

(Retirement Income)

Graduate Degrees

Master of Science in Management

(Executive Leadership)


Master of Science in

Financial Services

(Advanced Financial Planning)