Wanted: A Name for the Hottest-Growing Annuity in the United States

Wanted: A Name for the Hottest-Growing Annuity in the United States

The American College of Financial Services
Life Annuity Specialist
November 17, 2021

What’s in a name? Financial products and services over the years have prospered or suffered because of well-constructed or inaccurate names, and nowhere is this more true than in the area of guaranteed income products.

Steve Parrish, Co-Director of The College’s Center for Retirement Income, weighs in on the naming debate for a new product on the scene in this piece from Life Annuity Specialist.

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