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The O. Alfred Granum Center for Financial Security

Strength Through Knowledge and Insight

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The American College O. Alfred Granum Center for Financial Security is driving financial services and its clients forward with cutting-edge research and thought leadership.

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What Clients Want

Exploring Clients’ Advisory Needs and Expectations

Our national survey asked key questions, including why consumers seek out advisors, what qualities they look for, and what value they expect. It offers a window into clients’ needs and preferences and how they’re evolving.

Discover What Your Clients Want
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Strategic Social Security Claiming

Your Strategy Can Add $100,000 to Boost Wealth

The Center’s Executive Director Michael Finke, PhD, CFP® looks at how smart Social Security claiming strategies can boost your clients’ wealth and broaden their portfolio allocation options.

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Industry-Leading Insight

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Wealth Managed

Michael Finke, PhD, CFP® and Adjunct Professor of Wealth Management David Blanchett explore goal-based planning.

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WMCP® Program

The Wealth Management Certified Professional® (WMCP®) Program helps advisors deliver goal-based wealth planning.

Discover the WMCP®
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Practical Insights

We believe that sound, stress-tested ideas can drive practical, evidence-based strategies that deliver real results.

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Latest Webcasts

Our webcasts showcase high-impact interviews with some of the financial services industry's top minds.

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Insights to Drive Performance

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Meet Our Donors

Center Founding Partner & Sponsor

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Our Partners in Philanthropy

National Strategic Philanthropic Partners

National Philanthropic Partners