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2025 Huebner Gold Medal

Randall "Rand" H. Harbert, CLU® is the 2025 Huebner Gold Medal recipient.

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About The College Insights

November 24, 2025

Meet this Year’s Honoree: Randall "Rand" H. Harbert, CLU®

Named for Solomon S. Huebner, a financial services, education, and insurance pioneer who founded The College in 1927, the Solomon S. Huebner Gold Medal recognizes the leaders whose support and dedication make The College's mission a reality. Fifty years since its inaugural presentation in 1975, the Huebner Gold Medal remains the highest honor bestowed by The College.

Randall "Rand" H. Harbert, CLU®

[Body] An accomplished business leader, executive coach, and lifelong learner, Randall (Rand) H. Harbert has led a distinguished career in marketing, sales, and agency leadership spanning more than three decades. He earned his bachelor's degree from the University of Central Missouri in 1985, an MBA from Webster University in 1988, and completed the General Management Program at Harvard Business School in 2001. He also holds the Chartered Life Underwriter® (CLU®) designation from The American College of Financial Services.

Randall "Rand" H. Harbert

Harbert began his career in marketing with H.J. Heinz and Marion Merrell Dow, before joining State Farm as an agent in 1992. He rose through the ranks to hold key leadership roles, including president and chief executive of State Farm General Insurance Company. Most notably, he served as executive vice president and chief agency, sales and marketing officer of State Farm Mutual Insurance Company from 2011 to 2022, overseeing a bold transformation of the State Farm brand. He revitalized the iconic “Like a Good Neighbor” campaign and reintroduced the “Jake from State Farm” character. His innovative leadership earned national recognition, including Ad Age’s 2020 Marketer of the Year and inclusion on Business Insider’s “50 Most Innovative CMOs” list.

Today, Harbert channels his experience into coaching and mentoring high-performing executives and teams, helping them drive impact and navigate complex challenges. He currently serves on the board of directors for Hagerty and State Farm Life Company, and has previously held board roles with State Farm Fire Company, State Farm General Company, Teach For America, the California Business Roundtable (where he served as Chairman), the California Chamber of Commerce, the Reagan Legacy Foundation, Eureka College, and the University of Central Missouri Foundation. At The College, Harbert served as a trustee for 11 years and now serves on the President’s Advisory Council. He has been a member of the President’s Circle and Legacy Society and has supported The College’s annual fund, the American College Center for Women in Financial Services, and the Conference of African American Financial Professionals (CAAFP).

Rand and his wife Kelly reside in Texas and are proud parents of three as well as grandparents to a granddaughter and two grandsons. The College is proud to award Rand Harbert its highest honor, the Solomon S. Huebner Gold Medal, in recognition of his extraordinary career and lifetime of service.


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